Versace is unique among Italian fashion houses due to its frequent use of a celebrity "face" for
the House in advertisements. The contract provides for the use of the celebrity's image, and in
return, the celebrity is paid both monetarily and with free Versace clothing.
It may seem like Ed Hardy is an overnight success - the tattoo brand has popped up and gained a ton of street creed within a few short years. Ed Hardy merchandise is spreading like wildflower in every department store that I’ve frequented. I see people wearing the line everywhere I go and e
